BetaGeoModel.distribution_new_customer_dropout

BetaGeoModel.distribution_new_customer_dropout(random_seed=None)

Sample the Beta distribution for the population-level dropout rate.

This is the probability that a new customer will not make another purchase (“drops out”) immediately after any previous purchase.

Parameters:

random_seed (RandomState, optional) – Random state to use for sampling.

Returns:

Dataset containing the posterior samples for the population-level dropout rate.

Return type:

xr.Dataset